
Not just done. Done right.
Portfolio
No.1
PawBox Digital Marketing Strategy
Client
PawBox is a customisable pet food subscription service aim at delivering tailored meal plans for dogs and cats. The brand focuses on convenience, personalisation, and pet wellbeing, serving busy pet owners who want the best for their furry companions — without the guesswork.
What I Did:
I supported PawBox’s digital marketing efforts, focusing on social media strategy, influencer outreach, and email automation design. My role involved helping shape the brand voice, planning content that speaks to pet parents, and collaborating with influencers to grow authentic reach and trust.